ProSiebenSat.1 Media SE Considers Sale of Verivox

Investing.com — ProSiebenSat.1 Media SE, a German broadcaster, is in discussions to sell its price-comparison site, Verivox, to Italy's Moltiply Group SpA, according to Bloomberg on Tuesday.

This move is part of ProSieben's strategy to shed non-core assets and concentrate on its main entertainment business, the report said, citing people familiar with the matter.

An agreement between the two parties could be finalized as early as January, Bloomberg reported. The price for Verivox might exceed €250 million ($263 million).

The private equity firm, General Atlantic, holds a minority stake in NuCom, the ProSieben subsidiary that owns assets like Verivox, and will also influence the decision regarding the sale.

This article was generated with the support of AI and reviewed by an editor. For more information, see our T&C.